Find out why your customers will leave before they even visit
Increase conversions by simulating real customers.
See where visitors get stuck, lose trust, or drop off - before you lose one for real. Get deep insights, contextual thoughts and actionable recommendations.
Built for SaaS, e-commerce, marketing agencies + more
No scripts, downloads or extensions
Works on staging / production
Executive Buyer (SaaS, Security Focussed)
yoursaas.com · 43 runs · Last: 12 mins agoFirst-Time Customer (Mobile)
yourwebsite.com · 18 runs · Last: 3 mins agoGuided Shopper (Impulsive)
yourshop.com · 21 runs · Last: 12 mins agoMobile UX Tester (iPhone 12, Bad Signal)
yourshop.com · 59 runs · Last: 2 mins agoFind the human reasons why customers leave
The new, subjective QA layer that modern products are missing. How it works -
Choose a Persona
Pick from our large library of customisable AI personas including first-time customer, executive buyer, mobile shopper and more!
Run a Test
Enter your URL and hit go. Our AI browses your site in real-time, through that persona’s eyes, like a real customer with personality traits that you define.
Get Actionable Feedback
Receive page-by-page feedback, scored metrics, sentiment regression and prioritised recommendations that you can act on immediately.
Normal QA passes ✅
Your analytics look fine ✅
Customers still leave.
Traditional QA catches broken code. Analytics tell you what happened, but neither tells you why a customer lost trust, got confused, or gave up.
That’s the gap PersonaQA fills.
In addition, there's no scripts to write or maintain and you can continue to track even 'subjective' and 'emotional' regressions with every update you make.
Our 'Personas' experience your product just like a real customer would.
Track how customers feel — not just what they click
Every test run generates scored metrics across 6 composite indices. Run tests regularly and watch your scores change as you iterate — catching regressions before your customers do.
See the impact of every change you make
Each time you run a test, PersonaQA scores your site across all 6 indices. Run regularly and you get a timeline of sentiment — showing exactly how each update, redesign, or content change affected the customer experience.
Pushed a new pricing page? You’ll see Conversion Readiness shift. Updated your homepage copy? Watch Clarity and Trust move. Broke something in a deploy? Technical Health drops immediately.
This isn’t a one-time audit. It’s a continuous feedback loop that turns guesswork into measurable progress.
Sentiment Over Time
yourwebsite.com · Last 30 days/checkout. Performance Smoke flagged LCP regression to 3.8s.Before & After, Quantified
Stop guessing if that redesign helped. Run a scan before and after any change and see exactly which scores moved and by how much.
Automated Regression Alerts
Schedule tests on a cadence. When a score drops below threshold or declines across consecutive runs, you’ll know immediately.
Stakeholder-Ready Reports
Show your team or clients concrete numbers: “Trust went from 2.8 to 4.1 after adding reviews.” No opinions — data.
Not another monitoring tool.
Monitoring tells you what broke. PersonaQA tells you why customers leave.
| Manual QA | Monitoring |
|
|
|---|---|---|---|
| Real user simulation | |||
| Guided signup & checkout journeys | |||
| Customer hesitation & trust signals | |||
| Sentiment regression detection | |||
| Technical audits (a11y, perf, SEO) | |||
| No scripts to write or maintain |
Simple pricing that scales with usage.
Starter
Great for individuals and small businesses getting started
- 50 tests/month
- 10 pages per test
- 5 domains
- 13 AI personas included
- Scheduled automated tests
- Custom persona creation
Professional
Perfect for growing teams and agencies managing multiple sites
- 200 tests/month
- 20 pages per test
- 20 domains
- 20 AI personas included
- Scheduled automated tests
- Custom persona creation
- Priority customer support
Business
For established businesses and agencies with high testing demands
- 600 tests/month
- 30 pages per test
- Unlimited domains
- 20 AI personas included
- Scheduled automated tests
- Custom persona creation
- Priority customer support
- First access to new personas
Got questions?
We’ve got answers.
Everything you need to know about PersonaQA and how it works.
Try It FreeWhat does PersonaQA actually test?
PersonaQA runs three types of tests: behavioural simulation (AI personas navigate like real users), guided flow testing (mission-based scenarios like signup or checkout), and technical validation (accessibility, performance, console errors, security headers, SEO).
How is this different from Selenium or Playwright?
PersonaQA provides both technical and subjective feedback with no scripts to write or maintain. Our AI agents adapt to your UI automatically and can adopt personality traits that you define. Provide a URL, choose a persona, and get a structured report — no brittle selectors or test maintenance.
Can I test on staging before production?
Yes. PersonaQA works on any accessible URL — staging, preview deployments, or production. Many teams run it after every deploy.
How long does a test run take?
Most runs complete in 2–5 minutes depending on the persona and number of pages analysed. You get real-time progress updates during the run.
Do I need to install anything?
No. PersonaQA is a hosted service. Just sign up, provide a URL, and start a test run from your browser. No agents, extensions, or CLI tools required.
Why not just ask ChatGPT to “review my website”?
AI chat tools can interpret content but don’t run structured, repeatable tests in a real browser. PersonaQA uses full browser automation to simulate real journeys, capture screenshots, log errors, track performance, and collect structured telemetry. AI can read a website like a menu — PersonaQA can directly interact, test, measure, and compare it over time like a real user would.
Ready to see your site through your customers' eyes?
Start your first AI-powered test run in under 2 minutes.